Take away their Super Bowl victory. That’s right, strip them of their success, show that rules matter. But they don’t anymore in America. That’s what the underclass doesn’t understand…the level of cheating that goes on by their overlords, the rich and famous, the corporate titans, the sports stars. They keep telling us we’ve got to […]

Do you expect punters to refrain from using Periscope when celebrities are paying 10k a ticket for the fight? Welcome to the teens, where those with money and power are completely ignorant as to how the rank and file think. We had to endure a month plus of hype for a brutal sporting event that […]

Enough already. Tidal is a nonstarter, its only benefit is it shines light on the sphere, i.e. paid music streaming services. But the way the industry is talking about it you’d think it was a savior, it’s not. Because it doesn’t put the consumer first. That’s our goal. To get the consumer to pay for […]

NEVER TRY TO CORRAL THE CUSTOMER People balk at being controlled. Once you place limits, the public abandons you or finds a way to circumvent what you are doing. Give people the opportunity to do more, to expand their horizons, to share. Once you tell them what they cannot do, you’re screwed. This is why […]