How much impact does Taylor Swift coming out for Harris have today? As a matter of fact, “The Washington Post” thinks Bad Bunny would have a bigger effect. “The pop star endorsement that could really sing the election? Bad Bunny. The Puerto Rican superstar has a huge voice and a ton of influence — especially […]

This is forever. You can’t manufacture virality. Remember “Gangnam Style”? People weren’t even interested in the follow-up video. Quick, name it! (It’s entitled “Gentleman,” and if you know that you’re entitled to automatic qualification for the next hobby horse nationals. Meanwhile, “Gentleman” does have 1.6 billion views on YouTube, but that does not mean its […]

Instant hearing aids. That’s the big breakthrough announced by Apple today. But everybody wants to know about the new iPhones. Bottom line, you don’t need one…unless you do. Smartphones are now like cars. They keep introducing new models, the advertising is overwhelming, but you’re only in the market every few years (obviously longer for automobiles). […]

“NBC Pulls Back ‘Tonight Show’ to Four Nights Per Week”: https://t.ly/mEKsD Is this more about content or format? There is no appointment viewing, everything is on demand. And edge sells. But baby boomers inured to the old ways control media and they’d like you to believe otherwise. Fallon loses on both counts, content and format. […]