Archive for the 'Marketing' Category


What I Want

TO FEEL A MEMBER OF THE GROUP All this focus on social networks has been about money, i.e. ads, going public, but there’s been very little focus on what it feels like to be a member of society today. Or not. There’s this illusion since every rapper has a posse and every person has a […]

Dominance

We want to go where everybody else goes. So I’m reading a story in today’s “Los Angeles Times” about redesigning the Dodger Dog, the hot dog staple served since 1958 that has not changed a whit. Turns out the Texas Rangers have a two pound concoction and Atlanta has a hot dog with cole slaw […]

The Blockbuster Syndrome

“Electronic Arts, the publisher of the Madden football series and other sports favorites, sold 67 different titles in stores in the fiscal year ending March 2009. In its last fiscal year, it sold 13.” Shrinking List of Video Games Is Dominated by Blockbusters I read. You can sit on the phone all day, go to […]

Hype

It’s having a resurgence. The Internet was supposed to change everything, just like 9/11, but almost twenty years past its Summer of Love, 1995, when everybody bought a computer and signed up for AOL to play, it’s the same as it ever was. In other words, I might get hassled at the airport, but I’ve […]