Archive for the 'Marketing' Category


Reinventing The Oscars

1. Include TV. Television is no longer the poor stepsister to movies. The line between TV and film is fluid. Those both in front and behind the camera work in both paradigms. Forget the charter, forget the past, you either disrupt yourself or you get disrupted. Next year, TV too! 2. Story, story, STORY! Traditional […]

Steven Page Live From Home XLI

That’s forty one, if I can still decode Roman numerals. The best part of this two hour and fifteen minute zoomcast was the very end, when the camera pointed at all the attendees…THEY WERE SO NORMAL! I do it for my fans… Fans have become caricatures, people with no life, who will talk nonstop about […]

2021 Rules

PERSEVERANCE It takes longer than ever to make it. If you are not in it for the long haul, don’t even start. YOU CAN PLAY BUT THAT DOES NOT MEAN YOU CAN WIN The barrier to entry has never been lower, but the odds of getting noticed and growing have also never been lower. YOU […]

H.E.R. Beats Abel This Weeknd At The Super Bowl

Never was so much spent on so little. You rise to the occasion. Getting the gig is one thing, delivering is another. And it’s not as simple as performing, art is all about conception, and the Weeknd seems to have ceded his entire production to third parties and in the process lost control of his […]