What do the fans want? By now you’re familiar with the story of the Pebble, the iPhone/Android connected wristwatch. The manufacturers asked for $100,000 on Kickstarter. So far, they’ve raised $7,447,226. Why? BECAUSE PEOPLE WANT THE WATCH! Musicians are using Kickstarter the wrong way. They’re focusing on themselves instead of their fans. Most are asking […]

"it always works that way… word of friend is worth more than anything in the world of ideas." Seth Godin I told Seth he should put the We Are All Weird video on his blog. He told me did. Last week. This stunned me, I read Seth’s blog religiously. And scanning back in research I […]

Linda Chorney didn’t win the Grammy. You remember Ms. Chorney, she’s the woman who used the Grammy365 program to get herself a nomination. That was remarkable. Unfortunately, Ms. Chorney’s music was not. Despite the worldwide press, there was no spike in sales, no embrace by the public, she’s still a marginal artist playing to marginal […]