Archive for the 'Marketing' Category


Counting Crows/BitTorrent

It’s a publicity stunt. And based on my inbox, it worked. Hi, I’ve been on a plane all day, flying to NYC for Internet Week and then on to Philadelphia for the Non-Commvention. And the gentleman sitting next to me in business development for Amgen waxed rhapsodic that if only there was one site with […]

You’ve Got To Be There For The Accident

1 I got contacted by the George Stroumboulopoulos show. Don’t worry, I had no idea who he was either. They wanted me to be on during CMW, i.e. Canadian Music Week, I said no, I wanted to go to lunch with my buddies. But in making plans for said soiree with Barbara, I let drop […]

Pebble

Pebble: E-Paper Watch for iPhone and Android 1. It’s cool. No amount of marketing genius will blow into the stratosphere something that is not cool, something that is not great. There are millions of marketers out there, few idea people and even fewer who can execute. 2. Updates If you think it’s about releasing an […]

Music vs. Social Networking

If you make a great record you don’t have to tweet, you don’t have to be on Facebook, you don’t even need a website. Over the course of the last decade the debate has flipped. From cranky oldsters complaining that they don’t want to do it the new way to wet behind the ears newbies […]