Archive for the 'Marketing' Category


Personality

It’s astounding how good some of these TikTok clips are. Sure, there are stuntsters, but then you’re dependent upon cooking up a new idea on a regular basis, constantly upping the ante. But if the draw is you… This is the antithesis of the hit ethos we’ve seen since the nineties on MTV. You lead […]

Hard Work

Twice in the last two days I’ve seen an Instagram Reels clip claiming someone quit their job to do OnlyFans and got almost no subscribers. One was an RN, and after two months she only had twelve paying customers. I know, I know, porn is a dicey subject, but porn always blazes the trail and […]

You Can’t Reach Everybody

And everybody does not know. If everybody in the U.S. watched Sunday night’s John Oliver show, the Big Beautiful Bill would be dead on arrival. But almost no one does. In case you’re not a viewer of this HBO institution, once or twice a season John Oliver pulls a stunt. Recently, he offered to rebrand […]

The Pixar Flop

Not enough people knew “Elio” was out and not enough people who did knew if it was good and not enough people had friends who were going to see it… Therefore, box office was disappointing. But it could bounce back and it could sustain, depending upon word of mouth. But this is not how entertainment […]