This Week’s SoundScan

1. Florida Georgia Line “Anything Goes” 197,000 copies

They’re a singles act until proven otherwise. As it should be. Where was it written that fans should fall all over you as soon as you debut? In the old days you sold singles until people believed in you, then they partook of the album, the concept of making them buy the whole LP for one good track might have made financial sense but it never resonated with the consumer and once he got a chance he punted, he went to P2P and then iTunes and then YouTube/Spotify.

You’ve got to earn your fans. Florida Georgia Line may be all over the airwaves but they’re still on their way up. That’s the way it used to be, no one was anointed a superstar on their initial work.

2. Jason Alden “Old Boots, New Dirt” 91,000

Pretty good for a second week number.

The first week was 278,000, the third biggest debut of the year, behind Coldplay and Eric Church at 383,000 and 288,000 respectively.

Aldean’s been in the marketplace longer, he’s got more hard core fans, that’s why he sold more the first week than Florida Georgia Line.

3. Bob Seger “Ride Out” 59,000

Has anybody listened to this album, does anybody care?

Where does it live?

Either you’re part of the public consciousness or you’re irrelevant.

In other words, why spam us with your publicity if we don’t care.

We all like Bob, but we’re looking for “Night Moves,” not a bunch of new tracks that play like “Against The Wind” only poorer. Tarnishes the image, don’t you think?

The old classic acts should form their own label and have it run by an arbiter like Scott Borchetta, who’s a metal head, by the way. Someone who can tell them what works and what doesn’t and then promote what does accordingly. Because unless these tracks make a dent in the world at large, they’re destined to sit on the shelves of hard core fans at home, ultimately ignored, and if you think that satisfies the maker, you’re not one.

That’s right, if you’re an alta kacher act you should cut SINGLES!

And please, no more covers and duets albums, you’re just embarrassing yourselves.

4. “You+Me” 50,000

Includes Pink. Who sings folk along with relatively unknown Dallas Green.

Credit Alecia for taking a risk, for expanding her boundaries. It appears that some fans are following her, but it turns out others are waiting for the hit, or are unaware its her.

As for a radio format that would embrace the artistic endeavors of our household names, we’re still waiting for it. For all the pushback by radio, claiming it’s still relevant, it takes almost no risks, it’s part of the problem, not the solution.

5. Barbra Streisand “Partners” 40,000

Wanna sell albums? Exist outside the game, appeal to oldsters.

But still, there’s no tonnage.

6. Sam Smith “In The Lonely Hour” 37,000

Helped this week appearances on “Fallon” and “Today” this is the album of the year. The hype has been heavy, but that can work when an act is brand new and lives up to it.

As for the arena tour victory lap… Adele wouldn’t do that. It’s so twenty first century. Get all your money right away before everybody forgets about you and you fade away. Isn’t it best to underplay until demand is cemented? Are you really making fans when most people are sitting a thousand feet away, in a drive-by position?

7. The Game “Blood Moon: Year of the Wolf” 33,000

People still care about him, but not as much as Kendrick Lamar. Time passes even the rappers by, people don’t care about 50 Cent and they care a bit less about the Game.

A hit single will boost sales of this album, if it happens.

8. Hoodie Allen “People Keep Talking” 30,000

A tireless self-promoter who’s figured out the game. Proving if you’ve got a modicum of talent, you can make it on business sense.

It’s on his own label. Still, 30k in a country of 300 million is a drop in the bucket.

9. U2 “Songs Of Innocence” 28,000

It’s already over. A classic 2014 album. You ramp up the promotion, everybody talks about you for a week, and then your new album is completely forgotten. You subject your fans to one or two new tracks live, but it’s like the record didn’t even come out.

Sure, you could get the album for free with iTunes. But Radiohead sold a ton of “In Rainbows” even though it was at name your own price long before.

But this story is nowhere. Because in an overload economy, we only have time for positive news, no one wants to focus on failure, not unless it’s gargantuan, not unless it’s got train-wreck value, whereas this is just a whimper.

So U2 exposed everybody to their music and found out most people just shrugged. They broke the number one rule of the twenty first century, just give us a hit, we want a single. And for all you people purveying albums out there pay attention, if they don’t care about U2, they certainly don’t care about you.

So Guy Oseary has done worse than Paul McGuinness. Because Oseary thought it was about deals, McGuinness knew it was always about passion.

And Bono proved that he’s lost touch.

And we’ve learned that the album paradigm has expired.

And that once the publicity engine dies down, you’re dead in the water.

CONCLUSIONS

Want to make an impact? Don’t worry about publicity, but a hit single.

Streaming is everything, these sales numbers are anemic.

Despite all the hoopla, Gaga and Bennett is already over.

There’s a disconnect between consumers and the media machine.

We want good new music. We’re not exactly sure where to find it. But when we do, we partake, like with Sam Smith.

But usually partaking consists of a stream.

Don’t blame the audience, don’t blame the game, blame yourself.

The rules have changed. Abide them.

Rhinofy-Amanda Marshall Primer

Speaking of albums…

What bothers me more than the boo-hoo of those mourning the inability of today’s audience to spend time with today’s long players, never mind pay for them, is the complete disappearance from public consciousness of albums that are great from start to finish from the past, like Amanda Marshall’s debut.

Credit for which must be given to writer and producer David Tyson as well as Ms. Marshall, she’s worked with people since, but rarely captured the magic.

Now you might be unaware of Mr. Tyson, but he cowrote and produced Alannah Myles’s “Black Velvet,” one of the signature tracks of the early nineties. One of my great pleasures was getting a phone call from Ahmet Ertegun after writing that the track was dead in the water. Ahmet, in his inimitable voice, told me to pay attention, that they were going to push the button, and they did.

That’s the power of a major label.

And Amanda Marshall’s debut was on Epic. And definitely got traction, but at the tail end of grunge, and so often in the marketplace slick is pooh-poohed, that’s one of the reasons this album has been forgotten, but it’s exceptional and deserving of your attention. Rather than singing the bland hits of the day and jostling for space amongst the competitors on the “Voice,” you’d be better off staying home and streaming this album trying to figure out exactly how they did it.

DARK HORSE

Start here. I was enraptured by “Birmingham” first, but this is the best cut on the album, the one that’ll hook you.

Just like in the Allman Brothers’ “Midnight Rider,” the groove is akin to the loping gait of a horse. Hell, the keyboard intro alone will enrapture you.

Indian summer, Abilene
You were new in town I was nineteen

You’re immediately centered, taken to the location even faster than you can get there via Google Earth!

They called us crazy behind our back
‘Romantic fools,’ we just let them laugh

Young love, it’s always the same, new to the players, judged by the oldsters.

May be a long shot
It may get lonely down the line
Love knows no reason
And I won’t let ’em make up my mind

That’s it! You and me against the odds!

Meanwhile, Amanda’s the anti-Mariah, she’s got the pipes, but they’re in service to the song, she doesn’t overwhelm the track, she fits right in it.

Whew!

BIRMINGHAM

Virgil Spencer’s got a 19 inch Hitachi

Really? I had to check the lyrics. Is she really singing about the TV made by the perennially second-rate Japanese electronics concern?

I love that, when you utilize popular culture references, not to get paid, but to localize, to center the song in real life.

Yes, there’s a whole story here, but most exquisite is Amanda Marshall’s voice. She destroys this song without sweating, without trying to demonstrate how great she is to the audience, she’s just doing her thing. It’s more than impressive, it’s endearing.

LAST EXIT TO EDEN

An album track when those used to count, the kind of song you uncovered as the CD was playing that became your favorite.

This is what today’s Americana music aspires to be, but does not equal. That’s right, second-rate production and a lame voice with heartfelt lyrics is not enough. Advocates of Americana will call “Last Exit To Eden” too slick, I’ll say no, it’s just professionals with talent doing their jobs.

Sure there are strings, but they are not saccharine. And the intro picking sounds straight off an early seventies country rock record, and lest you forget, that sound ruled! Hell, the Eagles are still doing quite well performing it today.

I’ve heard better lyrics, but to denigrate them is to miss the point that “Last Exit To Eden” is a marvel, and if you don’t think so you’re not sitting alone listening to it, you’re too worried about what other people think, and that’s a sad way to live your life.

LET IT RAIN

The album’s opener. Not the best track, but an incredible showcase for Amanda’s pipes.

Let it rain
Let it rain on me

You’ll find yourself nodding your head, singing along. The nature of playing an LP is to start with the initial track, and doing that you will eventually be enraptured by “Let It Rain.” Listen to that guitar!

TRUST ME (THIS IS LOVE)

It just SWINGS!

Now I’m not gonna mention any more cuts from this album. Either the above ones hook you or they don’t. And if they do, you’ll discover what I haven’t mentioned in due time.

Assuming you give this album a chance, which you probably will not.

That’s the problem with music today. No one’s got any time and no one trusts anybody’s recommendations. But “Amanda Marshall” is definitely worth checking out.

In the dark ages of the nineties, when music was scarce, I used to play most of what came to my house, that’s how I discovered this LP.

In Canada, this album made it. And there was some traction in the States too.

And then Amanda twisted and turned in new directions and never quite equaled her debut, except for her “Tin Cup” track “This Could Take All Night.”

So, Amanda Marshall’s been forgotten.

And this is unjust.

But I’m less worried about her than you, that you’re missing out on this album that will enrich your life. Check it out.

Rhinofy-Amanda Marshall Primer

I’m In Love With My Tires

Did you catch the reference? Yup, to one of Queen’s album tracks that we know by heart from their greatest album, “A Night At The Opera.” “I’m In Love With My Car”…my favorite lyric is “string back gloves in my automolove”…how’d Roger Taylor come up with this stuff?

And I can’t get the song out of my head, because I’m truly in love with my tires.

Not my car. I’d love to replace it, but it’s paid for. It only does one thing well, drive. It’s got no tech, it’s noisy, but it’s turbocharged and four wheel drive and except for having to push the clutch in and out in traffic jams it’s heaven in Los Angeles, where the roads are twisty and turny and you’re constantly going up in the mountains and down in the canyons to meet the people in Billy Joel’s song.

But the problem with four wheel drive cars is the tires don’t last. After 20,000 miles you’re taking your life in your hands. And the tires the car came with were an abomination, I will never buy Bridgestones again, they drowned out the radio, never mind lost tread and needed to be replaced at 12,000 miles.

And the Pirellis I shod my machine with after were much better.

But these Michelins are it!

They’re so quiet, and so smooth, and the handling is incredible, and like I said, that’s all my car’s good for.

And getting them was such an ordeal. The discount for the previous set that wore out, the dealer ordering the wrong model, aligning the car and leaving the apparatus attached. But as soon as I got behind the wheel it was heaven, it was nirvana, I know, it sounds stupid, but it’s the little things in life that keep you satisfied.

And I’m cruising along thinking about my father, who switched to the French tires back in the sixties, testifying all the while. He bought the branded model, but most people knew them as the Sears tires that had no problem scaling railroad tracks, an iconic commercial when we all still watched them, before everybody had a clicker, never mind cable or Netflix.

And they’re more expensive.

But they’re worth it.

And there you have the story of life, you get what you pay for. And despite good being good enough, there’s such satisfaction in excellence, like someone cared enough to get it right in a world where so many are cutting corners.

And there’s so little we can control. Obstacles are around every corner. To be able to get just one little thing right makes me smile.

Pilot Sport A/S 3

Execution

1. Ideas are a dime a dozen, execution is everything.

2. We do not live in a pitch economy, almost no one is buying ideas, they’re buying companies, they’re buying something active that is generating capital.

3. We’re all Missourians today, that’s right, we all live in the SHOW ME state. We want to see evidence of your success, of the implementation of your idea, we don’t just want to hear you talk about it.

4. Ideas are in the air. Many people are working on similar breakthroughs at the same time. While you believe your idea is unique, there’s a good chance someone else is aware of it and is trying to achieve the same goal and is working while you sleep.

5. Talk is cheap. That’s why it’s so hard to get someone of power to converse, never mind go to a meal. A professional can tell in just a few sentences whether you’re real. Furthermore, if you create something real these same professionals will be breathing down your neck.

6. Success is hard work and very few want to do the heavy lifting. Because it’s boring, because it’s challenging, because no one is paying attention, because it might not pay off in the long run anyway.

7. Too many people want others to do the work. They revel in their seats as they pontificate about the great things that can be achieved with their ideas. Why don’t they just make the effort themselves? Because they don’t have the desire. That’s the secret of life, we all follow our desires, our passions, and a mediocre idea with incredible follow-through by someone who cares about it trumps a great idea with lame execution every day of the week.

8. In the tech economy everyone believes it’s about the idea. But so many of the successful companies were not innovators so much as combiners of previous technologies with a bit of vision and great execution. Google didn’t invent search and Facebook didn’t invent social networking and Apple didn’t invent the portable music player. In each case someone else had the initial idea. But Google took someone else’s idea and employed algorithms to deliver the search results you always wanted but had previously been unable to find. Facebook regulated the marketplace, they created a social home that worked on all media, and found a way to eat Google’s lunch by figuring out advertising on mobile. That’s right, Facebook survives on advertising, they didn’t invent that model, they just refined it. And Apple bought SoundJam to build iTunes and threw FireWire into the pot to create the iPod. So don’t keep thinking about coming up with something out of thin air, but utilizing the already extant
blocks to build something new and desirable, in some cases just a better mousetrap. Yes, there is a first mover advantage, but only if the first mover has a great product that he keeps improving, staying ahead of the pack.

9. It’s easier to tell someone what to do than to do it yourself.

10. If you want something done right, do it yourself, because rarely does anybody care about it as much as you do.

11. What looks like a bad idea to some is a winner in the hands of another.

12. Opportunities are abundant, but most people are afraid to do the work.

13. If someone is telling you what you could do, you’re probably best off ignoring them, because you know better what you should do, and will put in the effort to make it a success.

14. What separates winners from losers is whether they’re willing to get their hands dirty. Behind every overnight success is a ton of unseen work.

15. It’s easy to judge, it’s much harder to do. But don’t think your efforts are sans judgments, because someone always has to buy to make you successful, whether it be an intermediary or the public. So if your product/service/music has no traction, there’s judgment right there, it’s not commercial. Too many people blame someone else for their failures when they should really be blaming themselves.

16. Don’t waste people’s time with unimportant details, what is important to you may not be important to them. An expert knows what has potential. Your pet project is irrelevant to them if they can’t make money with it. Respect others’ time and knowledge.

17. Many people don’t follow through because they don’t want to, not because they’re incompetent. While you’re busy lamenting you didn’t get a return phone call or e-mail, frequently that person is not tanning at the beach but expending effort on what will help him out and make him happy. Want to motivate someone? Think about delivering what they want.