"If you address yourself to an audience, you accept at the outset the basic premises that unite the audience. You put on the audience, repeating cliches familiar to it. But artists don’t address themselves to audiences, they create audiences. The artist talks to himself out loud. If what he has to say is significant, others […]

If you’re waiting for a woman to take over Universal Music or Live Nation… First and foremost, Marissa Mayer is an engineer. A far cry from the contestants on "Idol" who can’t write songs, the wannabes with no experience who believe they should be at the top of the pop chart. Hell, in music it’s […]

Only one will win. There’s one Amazon, one Facebook, one Twitter and there will be one streaming music service. Will it be MOG? Spotify has problems. It sounds crummy and uptake amongst kids is close to nonexistent. David Hyman will claim MOG sounds superior. That more tracks stream at 320 kbps, and the codec is […]

"On YouTube, Amateur Is the New Pro" They pay. That’s the number one question I get, HOW DO I GET PAID? Actually, that’s two questions in one. How do you, the reader, get paid and secondarily, how do I, Bob Lefsetz, get paid. I’m not gonna answer the second. But I will say power is […]