1. Never ever respond. That’s the hater’s goal. To entrap you. Draw you into a conversation. Wherein you have to justify your complete existence. You can never ever win, furthermore the hater’s friends will pile on. Read if you must, but never acknowledge you’ve done so. 2. Research the hater. Especially on Twitter. See how […]

They’ve only had one hit. But they’re selling out stadiums. Yes, One Direction is a boy band, but it’s a different era. Wherein most people have no idea who the band is and they’re making more money than all of their progenitors. How did this happen? The Internet. It’s not supposed to be this way. […]

It was better than breaking a band. In other words, what kind of crazy fucked up world do we live in where not only does tech steal our money, but our thunder too? Where the geeks know marketing better than the entertainment pros? Unlike the music business, Twitter realized it had to build a base. […]

You don’t succeed by doing what’s been done before. Poorly. This is why labels should not be worried about monoliths stealing their business. Google can’t get any traction with All Access, no one seems to be aware that Microsoft’s OS comes with music. Disruption may happen, but it’ll come from left field, from nobodies. That’s […]