1. Never e-mail an MP3. If you’ve never heard of SoundCloud, why should I bother listening to your MP3, which clutters my inbox, it indicates you’re not savvy enough to know how technology works. 2. No away messages. Is that really how little your job means to you, that when you’re away from your desk […]

The Allman Brothers were our EDM. Too much has been written about the Grateful Dead, but the dirty little secret was they were lousy, they’d play for four hours, one would be completely unlistenable, two mediocre and one great, and I know, I was there, the first time around, before they became an oldies act […]

You’re fighting for attention, people are overstimulated and don’t need what you’re selling, think about your approach just as much as your music. Unsolicited hype bounces off just like the ads you hate. Just because you made it, that does not mean we’re interested. Famous people won’t say they like your track because then you’re […]

I’m sick of hearing about it, it’s so 1999. That’s right, piracy in music is dead, and if you keep trumpeting it as a cause for the decline in recording revenues you’re stupid or work at a label or both. Because the only people bothering to steal these days are those who never planned to […]