We all want to belong First it was baseball, then it was the Beatles and finally it was MTV. We all paid attention, we all knew what was happening, and even the barely hip caught the references. Today you’ve got no idea what people are talking about, unless they’re a member of your cult. We’re […]

Tune in Saturday August 5th to Faction Talk, channel 103, at 4 PM East, 1 PM West. Phone #: 844-686-5863 Twitter: @lefsetz If you miss the episode, you can hear it on demand on the SiriusXM app. Search: Lefsetz

1. HONE YOUR ACT You need to practice off the grid, offline. This advice is for pros, not amateurs. If you’re just screwing around, post on YouTube and TikTok, have fun, but if you want to make music your career… People tend to know this at a young age. And if you’re one of these […]

That’s the only way to really establish a career today. The TikTok paradigm…that’s a long shot. And even the singles the majors push up the charts don’t draw an audience live. The key is to cement your bond with fans on stage. And that goes against everything we’ve been told for the last twenty years. […]