BBC Music Moguls Masters Of Pop 3 of 3 Myth Makers 720p Kanye West is playing the media like a fiddle. You’re sitting at home scratching your head. How does a guy without a hit record sell out Madison Square Garden for a fashion show? The media made him hot, it reports on everything Kanye […]

And the winner of the night? HONDA! For offering free Uber rides home, at least in SoCal, where I was watching. You make the most of an opportunity. The advertisements were so busy being clever that they missed their target. You want to make us believe in your product and want to use and buy […]

Kim Kardashian is the biggest star of the twenty first century. Because she told us so. Because she and her family realized the way you win today is by being the story, day after day, month after month, year after year. The hip-hoppers know this, it’s why Drake releases a steady stream of product. He’s […]

If tech is the new music, David Gilboa and Neil Blumenthal are rock stars. They’re founders of Warby Parker. You know Warby Parker, the eyeglass company that undercuts Luxottica and sold their frames through a bus and is now opening shops across America. A ragtag band with an idea that they brought to fruition. Only […]