Archive for the 'Marketing' Category


Harry Styles At MSG

I’m stunned how much ink Harry Styles is getting for his residency at Madison Square Garden. Dennis Arfa, agent for Billy Joel, quibbles with that term, but the game remains the same, playing an extended run at a venue over a period of time. Billy can do MSG once a month, because he lives in […]

Pickleball

It’s gonna kill tennis. I was riding the lift last winter and my companion was a local. So I asked the usual questions, was she retired, how much does she ski… You see people move to the mountains to ski and stop. It’s classic. First you stop going on busy days, and then you stop […]

Zach Bryan

Have you listened to this album? IT’S A REVELATION! The insider buzz got to me. How could a guy have the same last name as one of the biggest stars in country music? I couldn’t take him seriously. But when I started seeing his name everywhere… Let’s be clear, I’m not talking about consumer publications, […]

The TikTok Backlash

“Halsey Is the Latest Artist Complaining About the Music Industry’s Reliance on TikTok”: https://bit.ly/3lEKIkz TikTok is the new MTV. The world runs on information. And he or she or they who knows the most triumphs. But wait you say, doesn’t the world run on relationships? Yes. But those relationships run on information. Did you see […]