Archive for 2010/01


Distribution Is King

Howard called Jay an asshole. I rarely listened to Howard Stern on terrestrial radio.  He was on too early. But I check in on a regular basis on the satellite.  Because Howard’s on all day.  And he’s incredible. Today Howard Stern weighed in on the Jay Leno/Conan O’Brien/NBC fiasco.  And he said what everybody was […]

In Your Face

I hate people I’ve never even met. No, let me narrow this down.  I hate musicians whose music I’ve never even heard.  Because of the endless hype. There’s a fascinating story in today’s "New York Times", entitled "When Flood Of E-Mail Pitches Recedes". Turns out, the closer online retailers got to Christmas, the fewer promotional […]

Using Twitter

1. FAME That’s what it’s based on.  Maybe only personal fame, your friends and family, but in a cacophonous world, we only want the tweets of those we know and care about. Let me be clear here.  I’m not speaking about Twitter power users.  Power users use Twitter as an overall information platform, searching for […]

What The Customer Wants

"Businesses should concentrate on their customers’ needs, not on specific products." "Marketing Myopia" (1960)Theodore Levitt, Harvard Business School What does the music customer want? 1. To easily be able to hear all recorded music Now I’m not saying such ability should be free, but this does not undermine the desire. If you read about a […]