{"id":917,"date":"2007-09-05T11:56:37","date_gmt":"2007-09-05T19:56:37","guid":{"rendered":"http:\/\/lefsetz.com\/wordpress\/index.php\/archives\/2007\/09\/05\/160-gig-ipods\/"},"modified":"2007-09-05T11:57:36","modified_gmt":"2007-09-05T19:57:36","slug":"160-gig-ipods","status":"publish","type":"post","link":"https:\/\/lefsetz.com\/wordpress\/2007\/09\/05\/160-gig-ipods\/","title":{"rendered":"160 Gig iPods"},"content":{"rendered":"<p>What kind of crazy fucked up world do we live in where you can keep 40,000 songs IN YOUR POCKET and the labels think a reasonable price for each and every one of them is a buck, IF NOT A $1.29 IF YOU WANT THEM SANS DRM!<\/p>\n<p>It&#8217;s like we&#8217;re living in the twilight zone. The labels are stuck in the nineties and the public is in the twenty first century. Who even HAS 4,000 albums?<\/p>\n<p>A lot of people. Oh, not as CDs. But as MP3s, stolen from the Net, their friends, their family.<\/p>\n<p>People WANT music. The labels just can&#8217;t figure out how to sell it to them.<\/p>\n<p>Took them over three years to even deliver it easily online at a reasonable price (2003&#8217;s iTunes Store). But, they still haven&#8217;t given people what they want. How about a 160 gig iPod PRELOADED with the greatest hits of the sixties? Or the history of dance music? Don&#8217;t bother to steal the music, you can get it, for an extra fifty bucks.<\/p>\n<p>Those iPods would fly off the shelf. But that deal can&#8217;t be made, because Apple has TOO MUCH POWER! We must stop Steve Jobs, before he ruins our business. Huh? Isn&#8217;t this like making Peyton Manning play with weights around his ankles? Refusing to let Tiger Woods have eye surgery? It&#8217;s their incredible talent, their superstar qualities, that GROW THE SPORT! Golf without Tiger is tennis. A game for old fogies that has peaked. Online music without Apple is what it was before the iPod, a field for HOBBYISTS! Steve Jobs gets non-techies, people who don&#8217;t even know how to manage virus protection on their PCs, to buy iPods, and USE THEM, and this is a problem?<\/p>\n<p>Oh, I guess it&#8217;s a problem if you believe that the CD must rule forever. But those same execs who feel this way are MARRIED to their giant plasma and LCD TVs. And they don&#8217;t get just three channels, but HUNDREDS! Why should music be forced to live in the past?<\/p>\n<p>I&#8217;m not saying every fan has 40,000 tracks. Just that more people have more music than ever before. And they want to take it with them. And they&#8217;re not averse to paying for it, AS LONG AS THE PRICE IS REASONABLE!<\/p>\n<p>It&#8217;s like mobile phones. Imagine if EVERY call was a buck. How many would be made?<\/p>\n<p>Imagine a twelve year old, asking for a phone. NO SARAH, you can&#8217;t have one! You&#8217;re gonna bankrupt us! And, if Sarah is LENT one for a sleepover, her parents will spend five minutes telling her NOT TO USE IT! That it&#8217;s for EMERGENCIES ONLY!<\/p>\n<p>God, the mobile business would be a fraction of what it is now. It would be like&#8230;1988. Where the labels are comfortable. Jimmy Iovine can afford dollar a minute mobile calls. He would tell people just to get richer, like him, so they can afford them too!<\/p>\n<p>But people&#8217;s lives are enriched by their mobile handsets\/lives. They&#8217;re in contact. Just like with the Net. Imagine if computers still cost $4,000 and Net access was $100 a month. How big would MySpace be?<\/p>\n<p>Oh, you can rent the music!<\/p>\n<p>Did you read Jon Healey&#8217;s experience with Rhapsody and the iRiver Clix?<\/p>\n<blockquote dir=\"ltr\" style=\"MARGIN-RIGHT: 0px\">\n<p><a title=\"Rhapsody, MTV and the iRiver clix\" href=\"http:\/\/opinion.latimes.com\/bitplayer\/2007\/08\/rhapsody-mtv-an.html\" target=\"_blank\">Rhapsody, MTV and the iRiver clix<\/a><\/p>\n<\/blockquote>\n<p>The iPod is the gold standard. It just works. And all those who&#8217;ve lamented the fact that they&#8217;ve got to create playlists, slice up their libraries, to get their iPods to sync, have been delivered today.<\/p>\n<p>Oh, you have no idea what I&#8217;m talking about? PROVES THE POINT! If you&#8217;ve got a large library, bigger than your iPod&#8217;s storage capacity, you don&#8217;t get automatic sync, you get an error message. But now, you can have automatic sync up to a total of 40,000 TRACKS! You can carry that obscure track you want to hear once a decade on vacation. You don&#8217;t have to leave it at home. Why should you have to leave it at home?<\/p>\n<p>Break Apple&#8217;s stranglehold on distribution. Give it a shot. But I don&#8217;t think it makes a difference, because as Mr. Jobs said, people buy almost no tracks from the iTunes Store! That&#8217;s not how they fill their iPods!<\/p>\n<p>It&#8217;s time for the labels to enter reality. Every teenager should be able to have legal Zeppelin for a pittance. Yup, a pittance. So when they lose their iPods, they can buy the music ALL OVER AGAIN!<\/p>\n<p>Fuck selling CDs at Starbucks. New music should be close to free online. God, there&#8217;s no manufacturing costs, and very little distribution costs.<\/p>\n<p>End result? The labels are rescued from financial ruin and the public is music-crazed, easily experiencing the broad range of the most fulfilling art form. What&#8217;s wrong with that?<\/p>\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>What kind of crazy fucked up world do we live in where you can keep 40,000 songs IN YOUR POCKET and the labels think a reasonable price for each and every one of them is a buck, IF NOT A $1.29 IF YOU WANT THEM SANS DRM! It&#8217;s like we&#8217;re living in the twilight zone. [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[4,2],"tags":[],"class_list":["post-917","post","type-post","status-publish","format-standard","hentry","category-apple","category-music-business"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_shortlink":"https:\/\/wp.me\/p96vPs-eN","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/lefsetz.com\/wordpress\/wp-json\/wp\/v2\/posts\/917","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lefsetz.com\/wordpress\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/lefsetz.com\/wordpress\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/lefsetz.com\/wordpress\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/lefsetz.com\/wordpress\/wp-json\/wp\/v2\/comments?post=917"}],"version-history":[{"count":0,"href":"https:\/\/lefsetz.com\/wordpress\/wp-json\/wp\/v2\/posts\/917\/revisions"}],"wp:attachment":[{"href":"https:\/\/lefsetz.com\/wordpress\/wp-json\/wp\/v2\/media?parent=917"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/lefsetz.com\/wordpress\/wp-json\/wp\/v2\/categories?post=917"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/lefsetz.com\/wordpress\/wp-json\/wp\/v2\/tags?post=917"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}