That’s Steve Jobs.\u00c2\u00a0 Responsible for the iMac, the iPod, the iPhone and the iPad.<\/p>\n
Not responsible for broadband, Napster, CD burning, hard-drive swapping and the rest of the elements that contributed to the demise of the old recording industry.\u00c2\u00a0 As a matter of fact, Jobs was last.\u00c2\u00a0 Macs came without CD burners.\u00c2\u00a0 And Rio released the first MP3 player.\u00c2\u00a0 All Steve Jobs did was make the experience easier and more elegant.\u00c2\u00a0 And provided a way for the rights holders to get paid via the iTunes Store.\u00c2\u00a0 Yes, before then, music online was FREE!\u00c2\u00a0 There was nowhere to pay.<\/p>\n
But you know all this.<\/p>\n
It’s only Jon Bongiovi who does not.<\/p>\n
That’s what happens when you surround yourself with yes-men, you lose contact with reality.\u00c2\u00a0 You start to believe you’re a grand pooh-bah with all the answers when really you’re an uneducated nitwit with too much money and fans lost in the same old century you are.<\/p>\n
Too bad Bon Jovi is not informed.\u00c2\u00a0 If he were, he could make a difference.\u00c2\u00a0 Instead, he’s revealed himself to be in bed with Doug Morris and the rest of the music industry antiques who just don’t get it.<\/p>\n
I’m not saying an act has to know everything.\u00c2\u00a0 But if it knows nothing, it shouldn’t open its mouth.<\/p>\n
Bon Jovi is old school.\u00c2\u00a0 New school acts are Net-savvy.\u00c2\u00a0 They have to be, that’s where their fans are.\u00c2\u00a0 You reach people online, you cement the relationship with them via Facebook, Twitter, e-mail…\u00c2\u00a0 It’s much more efficient than the old way.\u00c2\u00a0 You know who your fans are.\u00c2\u00a0 And they’ll give you all their money if you treat them right.<\/p>\n
But like the RIAA before him, Jon Bongiovi wants to place blame.\u00c2\u00a0 Wants to find a scapegoat for the end of an era.\u00c2\u00a0 As if overpriced CDs could go on forever.<\/p>\n
Yes, in case you missed it, in yesterday’s "Times", the English version, Jon Bongiovi said:<\/p>\n
\n"Steve Jobs is personally responsible for killing the music business."<\/div>\n<\/blockquote>\nFunny how when Bongiovi finally decides to say something negative he gets it wrong.<\/p>\n
In an era where electric cars are not only imminent, but available, when modern communications allow you to speak to friends across the world for free, Jon Bongiovi is lamenting the fact that we all don’t buy vinyl records and get spoon-fed by radio.<\/p>\n
The landscape might be murky now.\u00c2\u00a0 But we’re going to a better place.\u00c2\u00a0 Where bland, written by committee confections like Bon Jovi’s work will be the exception instead of the rule.<\/p>\n
With one dumb statement Bon Jovi has become a laughingstock.\u00c2\u00a0 This quote is all over the Web.\u00c2\u00a0 My inbox is filling up.<\/p>\n
What did they used to say in the sixties?\u00c2\u00a0 You’re either with us or against us?<\/p>\n
Turns out Bongiovi is against us.\u00c2\u00a0 He doesn’t want more music for more people at a cheaper price, which the Internet affords, he just wants to maintain his private plane lifestyle.<\/p>\n
He’s what’s wrong with America today.\u00c2\u00a0 Ignorance.<\/p>\n
You find it rampant amongst adults.<\/p>\n
But not with kids.\u00c2\u00a0 They read the news all day long online.\u00c2\u00a0 They know which way the wind blows.\u00c2\u00a0 They know Steve Jobs is a hero, not a zero.<\/p>\n
Kids don’t go to see Bon Jovi.<\/p>\n
They’re into something new.\u00c2\u00a0 Or something old of value, true classic rock.<\/p>\n
It’s not Steve Jobs who killed the music business, it’s the audience.\u00c2\u00a0 An audience that had been ripped off for years, sold overpriced junk, who used new technologies to get what they wanted for free.\u00c2\u00a0 If anything, as stated above, Mr. Jobs should be lauded for establishing a way for rights holders to get paid!<\/p>\n
Some day in the future, Bongiovi and Jobs are going to die.<\/p>\n
And who do you think will be remembered?<\/p>\n
The guy with the feathered hairdo from New Jersey or the college dropout who revolutionized society by providing tools?<\/p>\n
That’s all Steve Jobs did, provide tools.\u00c2\u00a0 Now people can use computers to create music, they don’t need a rich uncle with a recording studio.\u00c2\u00a0 Tunecore makes labels unnecessary.<\/p>\n
If you don’t think we’re in a better place now than in the heyday of Bon Jovi then I sentence you to twenty four hours straight of "New Jersey".\u00c2\u00a0 Hopefully, after that, you’ll see the light.<\/p>\n
The truth is slippery.<\/p>\n
But the key is to keep trying to unearth it, to not be afraid of the future but to embrace it.<\/p>\n
Bongiovi is living in a vacuum.\u00c2\u00a0 And if he keeps coming out with heinous comments like this, his career will be living on a prayer.<\/p>\n
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