{"id":2737,"date":"2010-03-17T08:19:51","date_gmt":"2010-03-17T16:19:51","guid":{"rendered":"http:\/\/lefsetz.com\/wordpress\/?p=2737"},"modified":"2010-03-17T08:19:51","modified_gmt":"2010-03-17T16:19:51","slug":"michael-lewiskindle","status":"publish","type":"post","link":"https:\/\/lefsetz.com\/wordpress\/2010\/03\/17\/michael-lewiskindle\/","title":{"rendered":"Michael Lewis\/Kindle"},"content":{"rendered":"<blockquote dir=\"ltr\" style=\"margin-right: 0px;\">\n<div style=\"margin-left: 40px;\">From: Andrew<br \/>Date: March 16, 2010 11:52:41 AM MDT<br \/>To: Bob Lefsetz<br \/>Subject: Re: Money, Power &amp; Fame<\/p>\n<p>Bob &#8211;<\/p>\n<p>Interesting note about Lewis&#8217; new book. There is a backlash on Amazon because the publisher has neglected to release a &quot;Kindle version&quot; (currently 24 negative reviews from people who have not read the book &#8211; all citing lack of a Kindle version, compared to 20 favorable reviews from people who have).<\/p>\n<p><a href=\"http:\/\/www.amazon.com\/Big-Short-Inside-Doomsday-Machine\/product-reviews\/0393072231\/ref=cm_cr_pr_hist_1?ie=UTF8&#038;showViewpoints=0&#038;filterBy=addOneStar\">Customer Reviews<br \/>The Big Short: Inside the Doomsday Machine<\/a><\/p>\n<p>It&#8217;s amazing how the publisher&#8217;s desire for extra profit has precluded Amazon&#8217;s most loyal market &#8211; Kindle owners. Kindle users are a group of people who are constantly checking Amazon for new releases. The irony of a book discussing Wall Street&#8217;s greed is that the greed of the publisher is killing its potential to reach the widest audience possible during a week that has consisted of non-stop promotion for Lewis with appearances on a variety of highly visible media outlets. \u00c2\u00a0<\/p>\n<p>all the best.<\/p>\n<\/div>\n<\/blockquote>\n<p>Worse is in 2007 Michael Lewis testified about the Kindle:<\/p>\n<blockquote dir=\"ltr\" style=\"margin-right: 0px;\">\n<div style=\"margin-left: 40px;\"><a href=\"http:\/\/www.youtube.com\/watch?v=Y5gYJ3m1CoE&#038;feature=player_embedded#\" target=\"_blank\" title=\"Michael Lewis discusses Amazon Kindle\">Michael Lewis discusses Amazon Kindle<\/a><\/div>\n<\/blockquote>\n<p>Even worse is Lewis&#8217; lionization of derivatives prior to writing &quot;The Big Short&quot;.<\/p>\n<blockquote dir=\"ltr\" style=\"margin-right: 0px;\">\n<div style=\"margin-left: 40px;\"><a href=\"http:\/\/caps.fool.com\/Blogs\/ViewPost.aspx?bpid=354630&#038;t=01000000000103882559\" target=\"_blank\" title=\"Kindle Bomb for Michael Lewis and The Big Short\">Kindle Bomb for Michael Lewis and The Big Short<\/a><\/div>\n<\/blockquote>\n<p>Lessons To Be Learned:<\/p>\n<ol>\n<li>Best sellers draw attention to underlying business issues.\u00c2\u00a0 In other words, if Palm bans an app, no one cares, it&#8217;s a dying platform, but if Apple bans an app, issues of censorship are raised.\n<\/li>\n<li>The book business, supposedly peopled by the best and the brightest, the educated and the erudite, learned absolutely nothing from the music business&#8217; debacle.\u00c2\u00a0 The era of media companies dictating to their customers is dead.\u00c2\u00a0 First thing you do, make peace, tweet, collect feedback, establish a bond.\u00c2\u00a0 Then try and stretch people to where you want them to be.\u00c2\u00a0 But to sit in your ivory tower and dictate is a recipe for ridicule and ultimately death.\u00c2\u00a0 Talk to a new act today, if it&#8217;s peopled by real musicians, they don&#8217;t want to be on a major label.\u00c2\u00a0 That&#8217;s what ten years of the RIAA against the people will do.\n<\/li>\n<li>Your history rides shotgun along with you.\u00c2\u00a0 Your entire online life is searchable.\u00c2\u00a0 So, if you do a 180, you&#8217;d better have a good explanation.\n<\/li>\n<li>Stories are nurtured online these days.\u00c2\u00a0 If you think you can manipulate the mainstream press and breathe a sigh of relief, you&#8217;re wrong. What you never wanted publicized gets traction online.\u00c2\u00a0 Because if you&#8217;re wrong, there&#8217;s always a watchdog who wants to nail you, and an army behind him or her ready to join the tribe.<\/li>\n<\/ol>\n<blockquote style=\"margin-right: 0px;\" dir=\"ltr\">\n<div style=\"margin-left: 40px;\">This story is still building, note not only the Motley Fool piece, but Peter Kafka&#8217;s at AllThingsD, where I found the above YouTube video: <a href=\"http:\/\/mediamemo.allthingsd.com\/20100316\/michael-lewis-loves-the-kindle-but-not-this-week\/?reflink=ATD_wsj_quotes\" target=\"_blank\" title=\"Michael Lewis Loves the Kindle. But Not This Week\">Michael Lewis Loves the Kindle. But Not This Week<\/a>.<\/div>\n<\/blockquote>\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>From: AndrewDate: March 16, 2010 11:52:41 AM MDTTo: Bob LefsetzSubject: Re: Money, Power &amp; Fame Bob &#8211; Interesting note about Lewis&#8217; new book. There is a backlash on Amazon because the publisher has neglected to release a &quot;Kindle version&quot; (currently 24 negative reviews from people who have not read the book &#8211; all citing lack [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[9],"tags":[],"class_list":["post-2737","post","type-post","status-publish","format-standard","hentry","category-the-media"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_shortlink":"https:\/\/wp.me\/p96vPs-I9","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/lefsetz.com\/wordpress\/wp-json\/wp\/v2\/posts\/2737","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lefsetz.com\/wordpress\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/lefsetz.com\/wordpress\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/lefsetz.com\/wordpress\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/lefsetz.com\/wordpress\/wp-json\/wp\/v2\/comments?post=2737"}],"version-history":[{"count":1,"href":"https:\/\/lefsetz.com\/wordpress\/wp-json\/wp\/v2\/posts\/2737\/revisions"}],"predecessor-version":[{"id":2738,"href":"https:\/\/lefsetz.com\/wordpress\/wp-json\/wp\/v2\/posts\/2737\/revisions\/2738"}],"wp:attachment":[{"href":"https:\/\/lefsetz.com\/wordpress\/wp-json\/wp\/v2\/media?parent=2737"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/lefsetz.com\/wordpress\/wp-json\/wp\/v2\/categories?post=2737"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/lefsetz.com\/wordpress\/wp-json\/wp\/v2\/tags?post=2737"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}