{"id":2289,"date":"2009-10-01T10:30:05","date_gmt":"2009-10-01T18:30:05","guid":{"rendered":"http:\/\/lefsetz.com\/wordpress\/?p=2289"},"modified":"2009-10-01T15:25:06","modified_gmt":"2009-10-01T23:25:06","slug":"sales-week-ending-92709","status":"publish","type":"post","link":"https:\/\/lefsetz.com\/wordpress\/2009\/10\/01\/sales-week-ending-92709\/","title":{"rendered":"Sales-Week Ending 9\/27\/09"},"content":{"rendered":"

1. Pearl Jam "Backspacer"<\/span><\/p>\n

Sales this week: 189,292
Debut<\/p>\n

Ah, the dreaded Guns N’ Roses effect.\u00c2\u00a0 Insiders think public cares and it doesn’t.<\/p>\n

Pearl Jam had one album, "Ten", with "Jeremy".\u00c2\u00a0 Refusing to play the MTV game, they maintained their longevity, but are not superstars.\u00c2\u00a0 Well, let’s just say that most people don’t care.\u00c2\u00a0 Most people care about the momentary hits.\u00c2\u00a0 People with careers have a niche audience.\u00c2\u00a0 Which may be large, but is far from everybody.<\/p>\n

This illustrates that the big box paradigm is dying.\u00c2\u00a0 Sure, Pearl Jam got paid, but just because you’ve got all those displays where everybody shops, that doesn’t mean anybody cares.\u00c2\u00a0 This is a terrible number by "Last Road Out Of Eden" standards.\u00c2\u00a0 Granted, PJ is not the Eagles, but if you listen to the press and PJ’s fans they’re superior to the Eagles!<\/p>\n

So, we had to read about all the marketing innovation.\u00c2\u00a0 But it was just a circle jerk.\u00c2\u00a0 Everybody praying the business was not dying claimed Pearl Jam was getting it right.\u00c2\u00a0 Customers were completely out of the loop.<\/p>\n

This is a piss-poor number.\u00c2\u00a0 And if you say otherwise, you’re working for the band.<\/p>\n

This is a live act.\u00c2\u00a0 A nostalgia act.\u00c2\u00a0 Its only way of growing would be to turn into the Grateful Dead.\u00c2\u00a0 Playing new material live, hoping its fans trade it, hoping its core buys it.<\/p>\n

Not a bad business, but not the cover of "Newsweek".\u00c2\u00a0 Then again, who gives a shit about the cover of "Newsweek" or "Time" anymore?<\/p>\n

2. Jay-Z "Blueprint 3"<\/span><\/p>\n

Sales this week: 134,134
Percentage change: -55
Weeks on: 3
Cume: 908,135<\/p>\n

We thought LL Cool J was the sustaining rapper, but it turned out to be Jay-Z.\u00c2\u00a0 Then again, this album was sold with a ton of hype.\u00c2\u00a0 Jay-Z was everywhere, even Bill Maher.\u00c2\u00a0 Bill Maher?\u00c2\u00a0 Is Jay-Z political?\u00c2\u00a0 Who knows.\u00c2\u00a0 But even HBO plays by twentieth century rules, you can’t turn down a get.\u00c2\u00a0 But, if every audience is niche, you end up pissing off more people than you are pleasing.\u00c2\u00a0 Every fan of Maher’s show I spoke to was on backlash, why was Mr. Carter on?<\/p>\n

But the real story here is Kanye.\u00c2\u00a0 In the old days, one reporter would have found out the truth behind his VMA blow-up. There are a ton of questions.\u00c2\u00a0 Why was Kanye on stage to begin with?\u00c2\u00a0 Ever been at a big production like this?\u00c2\u00a0 There’s a stage manager, corralling talent.\u00c2\u00a0 Wouldn’t be tough to find out the truth, whether the whole thing was staged.\u00c2\u00a0 But the blogosphere bloviated and the straight press is so short-handed and reporters are so beholden to talent, enthralled and desirous of being stars themselves, that even though the President commented, no writer came up with the truth.<\/p>\n

Shameful.<\/p>\n

3. Three Days Grace "Life Starts Now"<\/span><\/p>\n

Sales this week: 79,230
Debut<\/p>\n

Everybody involved is giving high fives.\u00c2\u00a0 But expect this album to slide down the chart immediately.<\/p>\n

Or, look at it this way.\u00c2\u00a0 What kind of fucked up world do we live in where an almost unknown band enters the chart at number three selling fewer than 100,000 records?\u00c2\u00a0 One in which old sales metrics aren’t so important and stars have less power than ever before.<\/p>\n

4. Whitney Houston "I Look To You"<\/span><\/p>\n

Sales this week: 65,820
Percentage change: -58
Weeks on: 4
Cume: 620,301<\/p>\n

I’m stunned.\u00c2\u00a0 By today’s standards, this is a whopping number.\u00c2\u00a0 And the only thing driving it is Whitney herself, there’s no single action, no track that has attained ubiquity.\u00c2\u00a0 But put her CD in supermarkets, everywhere known to man, get her on Oprah testifying and casual music buyers are interested.\u00c2\u00a0 Not tons, but a lot by 2009 standards.<\/p>\n

We’ll all remember Whitney saying "crack is whack", but no one will remember this album.<\/p>\n


6. Brand New "Daisy"<\/span><\/p>\n

Sales this week: 45,799
Debut<\/p>\n

Ditto on Three Days Grace above.<\/p>\n

Both reasonable acts, both playing to a core.<\/p>\n

They might each get some radio play, but don’t expect either to blow up.\u00c2\u00a0 They don’t play Top Forty music, and that’s how you blow up today.\u00c2\u00a0 But by chasing this game, major labels are running towards oblivion.\u00c2\u00a0 With so few albums sold, and the money is still in albums, is it worth it diverting all that attention to a dying game?\u00c2\u00a0 It’s kind of like GM making SUVs while Toyota was selling hybrids.\u00c2\u00a0 SUVs were for now, hybrids were for the future.\u00c2\u00a0 So major labels have 360 degrees of these radio acts?\u00c2\u00a0 Isn’t that like having a high percentage of SUV sales?\u00c2\u00a0 Or, to quote the Beatles’ sometime pianist, "Nothing from nothing leaves nothing".<\/p>\n

7. Five Finger Death Punch "War Is The Answer"<\/span><\/p>\n

Sales this week: 44,197
Debut<\/p>\n

See Three Days Grace and Brand New above.<\/p>\n

This is a metal band.\u00c2\u00a0 This is the highest this album will ever chart.\u00c2\u00a0 This is the modern paradigm.\u00c2\u00a0 Metal bands make it on the road.\u00c2\u00a0 And when they garner fans, listeners stay with them forever.\u00c2\u00a0 Better to have one Five Finger Death Punch than Flo Rida.<\/p>\n

10. Muse "Resistance"<\/span><\/p>\n

Sales this week: 35,957
Percentage change: -72
Weeks on: 2
Cume: 164,784<\/p>\n

Did everybody who wants this album already buy it?<\/p>\n

Phenomenal live band that hasn’t worked in America enough.<\/p>\n

To succeed, they should play every festival next summer.\u00c2\u00a0 People have to see them, more than fans, in order for the band to grow.\u00c2\u00a0 But the band are stars across the Pond, it’s hard to get them over here.\u00c2\u00a0 So, despite the VMAs, despite the press, is this act stillborn?<\/p>\n


12. David Gray "Draw The Line"<\/span><\/p>\n

Sales this week: 35,002
Debut<\/p>\n

What do they say, a broken clock is right twice a day?<\/p>\n

Guy records KCRW album of the year, word spreads, he becomes a star.\u00c2\u00a0 Doesn’t realize what happens, continues to have the creative brain of a niche artist.\u00c2\u00a0 Opportunity squandered.<\/p>\n

13. Taylor Swift "Fearless"<\/span><\/p>\n

Sales this week: 34,341
Percentage change: -25
Weeks on: 46
Cume: 3,902,314

‘Cause when you’re fifteen and somebody tells you they love you<\/span>
You’re gonna believe them<\/span><\/p>\n

Fifteen year olds aren’t looking at reviews.\u00c2\u00a0 They react instantly to music, as you do to fire.\u00c2\u00a0 Taylor Swift is Bob Dylan for the barely pubescent set.\u00c2\u00a0 Instead of talking down to her audience, she’s saying she’s one of them, and she wants to tell them her story, give them her insights, and they identify.\u00c2\u00a0 I won’t say "Fifteen" is as good as "It’s Alright Ma (I’m Only Bleeding)", but there’s still that same element of truth.\u00c2\u00a0 When you’re fifteen, you think love is forever, you haven’t been hurt.\u00c2\u00a0 But you will be.<\/p>\n

This is not complicated.\u00c2\u00a0 In addition to insightful lyrics, the songs are catchy!\u00c2\u00a0 In a business that constantly tries to get us excited about outside stuff sung by people without voices making oblique statements Taylor Swift stands out not only as a striking success, but a beacon of hope.\u00c2\u00a0 She’s saying it’s not how good you look, that it’s okay to be geeky, and if you sing from the heart, people will react.<\/p>\n

Stop focusing on marketing.\u00c2\u00a0 Start focusing on getting the music right.\u00c2\u00a0 Taylor Swift may seem like formula, but she’s not. Underneath it all is a girl who would do almost anything to make it.\u00c2\u00a0 But unlike the Disney stars of the past decade, that does not mean sacrificing one’s soul, blowing the promotion dude and doing what everybody tells you to do, but working on your art itself.\u00c2\u00a0 Taylor Swift’s been writing songs forever, and it all comes down to the songs.\u00c2\u00a0 No wonder she’s got the biggest selling album on this chart.\u00c2\u00a0 In an era where everybody steals, some still need to own.\u00c2\u00a0 When you believe in the music, when it embodies your identity.<\/p>\n

15. Monsters Of Folk<\/span><\/p>\n

Sales this week: 31,274
Weeks on: 2
Percentage change: +901
Cume: 34,457<\/p>\n

What happens when you get a bunch of marginal acts together in an indie supergroup?<\/p>\n

Still, no one cares.<\/p>\n

19. Mika "The Boy Who Knew Too Much"<\/span><\/p>\n

Sales this week: 27,314
Debut<\/p>\n

Play the game of a popster, and you must have pop hits.<\/p>\n

Mika made it on hit singles, in order to sell tonnage, he’s got to deliver more.\u00c2\u00a0 This is not 1973, when a band like Queen can grow slowly and make it on rock radio airplay.\u00c2\u00a0 Yeah, that’ll be the day, when we hear Mika on Active Rock.<\/p>\n

The U.K. and the Continent are a couple of years and a couple of changes behind the U.S.\u00c2\u00a0 They still embrace mass superstars.\u00c2\u00a0 The twenty first century hasn’t yet hit.\u00c2\u00a0 But it will.<\/p>\n

35. Owl City "Ocean Eyes"<\/span><\/p>\n

Sales this week: 13,382
Weeks on: 11
Percentage change: +29
Cume: 98,214<\/p>\n

If you haven’t been worked on this record, you’re not in the record business.\u00c2\u00a0 You might be in the music business, but not the record business.\u00c2\u00a0 This is the story of September.<\/p>\n

In the old days, we all would have checked out the music, gotten excited, rallied ’round.\u00c2\u00a0 Today, why care?<\/p>\n

But if you do check out the tunes, there is something there.<\/p>\n

But if this is the great white hope of Universal, is that company the big bad wolf it likes to be perceived as being, all seeing, dominant, or is Doug Morris Oz?<\/p>\n

There’s an Owl City business.\u00c2\u00a0 And I find it interesting.\u00c2\u00a0 But it’s not a mainstream business.\u00c2\u00a0 In the old days, if you broke through,\u00c2\u00a0 in a world where very little did, you’d made it.\u00c2\u00a0 But now there are so many acts that if you make it, you end up being the Fray.\u00c2\u00a0 A band that’s propped up by hits with very few hard core fans.<\/p>\n

If only this were an outside story.\u00c2\u00a0 This is what Monsters Of Folk should be.\u00c2\u00a0 But, the hipsters can’t have this much melody, can’t be this sunny.\u00c2\u00a0 And the hipsters can’t embrace anything that’s got a shred of pop.<\/p>\n

Owl City is closer to Jack’s Mannequin than Taylor Swift.\u00c2\u00a0 It’s inherently niche.\u00c2\u00a0 But you convinced me, you closed me.<\/p>\n

37. Sean Kingston "Tomorrow"<\/span><\/p>\n

Sales this week: 12,643
Debut<\/p>\n

That’s what Mr. Kingston should be worrying about, tomorrow!<\/p>\n

What was the name of that guy who had the novelty hit, on Universal…the one about being caught…it wasn’t me… Shaggy!<\/p>\n

Yes, the industry gets all excited about someone who’s just created the new "Macarena", believing they’ve broken a new star, when all they’ve created is a fad.<\/p>\n

45. Eminem "Relapse"<\/span><\/p>\n

Sales this week: 10,901
Weeks on: 19
Percentage change: -21
Cume: 1,449,397<\/p>\n

Wow, talk about history.\u00c2\u00a0 Have you heard anybody mention Marshall’s name recently?\u00c2\u00a0 Mathers was an early twenty first century superstar, when we were all still paying attention, when we were on MTV hangover, when there was still a monoculture.\u00c2\u00a0 Em would be better off pulling a Lil Wayne.\u00c2\u00a0 Releasing mixtapes to enhance his credibility.\u00c2\u00a0 Because there’s no room at the top anymore.\u00c2\u00a0 Unless he wants to marry Beyonce’s sister and become a business magnate and sign a huge deal with Live Nation…\u00c2\u00a0 But what’s that got to do with music?<\/p>\n

 <\/span>64. Jason Mraz "We Sing, We Dance, We Steal Things"<\/span><\/p>\n

Sales this week: 7,271
Percentage change: +7
Weeks on: 72
Cume: 1,373,416<\/p>\n

Cute, killer live and is nice to boot.<\/p>\n

But that didn’t sell his second album.<\/p>\n

It all comes down to the hit, the song, "I’m Yours".<\/p>\n

If you want to sell records, you’ve got to have that one track that everybody embraces.\u00c2\u00a0 Pearl Jam would be better off with that one cut than a whole album.\u00c2\u00a0 But at least Pearl Jam has credibility in its favor.\u00c2\u00a0 Jason Mraz lives in a no-man’s land. Built by pop, he lives and dies by pop.\u00c2\u00a0 If you’re a popster, you’ve got to deliver that hit.\u00c2\u00a0 Jason did.<\/p>\n


67. Brad Paisley "American Saturday Night"<\/span><\/p>\n

Sales this week: 6,670
Percentage change: -17
Weeks on: 13
Cume: 337,143<\/p>\n

Good guitar player, writes nice changes, but listening to the lyrics is like hearing the stories of the kid in home room with no friends who stays in his bedroom all weekend and likes to act like he’s got a life.\u00c2\u00a0 Positively awful.\u00c2\u00a0 Endless novelty. Won’t anybody speak the truth?\u00c2\u00a0 Send him off to poetry camp.\u00c2\u00a0 Have him sing about wooing his wife.\u00c2\u00a0 Enough of this sophomoric crap.<\/p>\n

68. Kenny Chesney "Greatest Hits II"<\/span><\/p>\n

Sales this week: 6,623
Percentage change: -20
Weeks on: 19
Cume: 426,820<\/p>\n

He’s been so busy being Kenny Chesney, entertainer of the year, that he hasn’t released great music in years.<\/p>\n

Kenny’s best songs were written by him.\u00c2\u00a0 He’s taking next summer off from touring to write.\u00c2\u00a0 Finally.\u00c2\u00a0 You can’t coast on being a star forever, that’s for those next on the chart, U2.<\/p>\n


69. U2 "No Line On The Horizon"<\/span><\/p>\n

Sales this week: 6,603
Percentage change: +5
Weeks on: 30
Cume: 1,010,128<\/p>\n

There’s that SNL bounce!<\/p>\n

Oh, don’t tell me not enough people can get to the store.\u00c2\u00a0 You buy those tracks online now, baby!<\/p>\n

Assuming you’re buying them.\u00c2\u00a0 But U2 has turned into the Stones, it’s not about the new music, it’s about the oldies, the classics, getting you to come relive your youth.<\/p>\n

They start off with three new tracks live.\u00c2\u00a0 What hubris.\u00c2\u00a0 Who gives a shit.\u00c2\u00a0 They need to write off this album and release a new track immediately, generate some buzz.\u00c2\u00a0 Don’t wait until the tour is done to release a new album written on the road…\u00c2\u00a0 Supposedly Bono is in touch?\u00c2\u00a0 Then doesn’t he realize the cycle has accelerated?<\/p>\n

The last Pearl Jam hit was a cover of "Last Kiss".\u00c2\u00a0 Other than the revenue generated, PJ would have been better off releasing one cover or one killer track, it would have generated more buzz, sold more tickets.\u00c2\u00a0 Same deal with U2.<\/p>\n

And who let out the story that U2’s costs are so exorbitant that the tour won’t break even until after the U.S. leg?\u00c2\u00a0 What, does Paul McGuinness still think we’re living in the nineties?\u00c2\u00a0 In an era of carbon offsets, of slimming down, of environmentalism, of watching the bottom line, McGuinness wants us to embrace the Escalade of tours?\u00c2\u00a0 We should party like it’s 1999?<\/p>\n

Prince does it without sets, why can’t U2?<\/p>\n

This band has left the track.\u00c2\u00a0 So isolated, it’s completely out of touch with reality.\u00c2\u00a0 They go on SNL and those who do watch are unimpressed.\u00c2\u00a0 If this is the biggest band in the world, that must not be a moniker one should aspire to. Because being the biggest means being a has-been lumbering giant that has no perception of how the real world works.<\/p>\n

70. Uncle Kracker "Happy Hour"<\/span><\/p>\n

Sales this week: 6,337
Percentage change: -51
Weeks on: 2
Cume: 19,329<\/p>\n

Why.<\/p>\n

Better to write a check to Kracker if he’s got a guaranteed contract than to put this out.\u00c2\u00a0 He had a hit once…\u00c2\u00a0 So?<\/p>\n

He’s not seen as a career artist.<\/p>\n

Majors chase hits.<\/p>\n

It’s hard to get one and they pay fewer dividends than ever before.<\/p>\n

CONCLUSION<\/span><\/p>\n

No one seems to realize you can’t get rich anymore.<\/p>\n

You can’t sell enough albums, you can’t sell enough high-priced tickets.<\/p>\n

The music industry is functioning like it’s still the 1990s when a revolution has taken place.<\/p>\n

It’s not about stopping P2P theft, that won’t make album sales go up dramatically.\u00c2\u00a0 The public just doesn’t care.\u00c2\u00a0 Who could, about manufactured crap or stuff that’s too hip for almost anybody’s room.<\/p>\n

And they may never care, not for years.<\/p>\n

So it’s back to the bunker.<\/p>\n

Yes, you’ve got to be in it for the music.\u00c2\u00a0 You’ve got to love to play.\u00c2\u00a0 You can’t want to become rich, because even a Top Forty hit generates little cash.\u00c2\u00a0 It’s about having a career.\u00c2\u00a0 But those with careers are not flying private and buying Lamborghinis unless they made it in the seventies.\u00c2\u00a0 And no one wants to overpay to see those dudes one more time.<\/p>\n

Major labels have fired the worker bees.\u00c2\u00a0 It would be like Facebook being run by an overpaid Mark Zuckerberg, and him alone.\u00c2\u00a0 But these big tech companies have tons of infrastructure.\u00c2\u00a0 There’s no infrastructure at a major anymore.<\/p>\n

And with a tech company it’s all about scale.\u00c2\u00a0 Can it grow?<\/p>\n

The majors are anti-scale.\u00c2\u00a0 It’s how can we cut enough overhead and get enough rights so we can still pay our presidents millions?\u00c2\u00a0 This is a recipe for the future?<\/p>\n

And the formerly brain dead touring industry can’t see there’s a problem.\u00c2\u00a0 Used to be the agents and promoters lived on the backs of the record companies.\u00c2\u00a0 The labels spent to build stars that people wanted to see.\u00c2\u00a0 Now, the labels don’t have that kind of money, albums don’t sell well enough, hell, they want some of that touring industry money themselves!<\/p>\n

So what does the touring industry do?\u00c2\u00a0 Raise prices!<\/p>\n

But the audience has had enough.\u00c2\u00a0 And they don’t want to see new bands, why should they?\u00c2\u00a0 It’s more fun to play games on your iPhone, cruise for dates on Craigslist, which is positively free.<\/p>\n

If the money is coming back, music has to drive the culture.\u00c2\u00a0 Going to the show must be a monthly occurrence, not a once a year event.<\/p>\n

Breaking bands takes a long time.\u00c2\u00a0\u00c2\u00a0 Oh, you can try a short cut, with a hit single, but that doesn’t generate a career.<\/p>\n

So, the turning point has come.\u00c2\u00a0 Everybody in it for the money is experiencing his last hurrah.\u00c2\u00a0 Finally, the stage is set for new players, doing it only for the music, to rebuild the industry.\u00c2\u00a0 Because there’s just not enough money in it for the old powers to continue to reign.\u00c2\u00a0 And only interested in the biggest sellers, who don’t sell crap anymore, they’re leaving a ton of crumbs on the table.<\/p>\n

Majors should get out of new music production, they do it poorly, the risk to reward ratio is horrible.\u00c2\u00a0 They should just be catalog houses.\u00c2\u00a0 When will they admit this to themselves?<\/p>\n

Live Nation’s problems are worse.\u00c2\u00a0 There are no stars to fill their buildings.\u00c2\u00a0 A merger with Ticketmaster brings talent, but does one expect Irving to just hand over acts on bad terms?\u00c2\u00a0 And those ancient acts can’t sell tickets like they used to.<\/p>\n

Holy fuck.\u00c2\u00a0 While everybody’s been focusing on people stealing the music, the whole business imploded.\u00c2\u00a0 The album model has been destroyed.\u00c2\u00a0 You’re better off selling one hit single on iTunes and having no album!\u00c2\u00a0 The concept of a hit driving fans to hear the other nine tracks is laughable.\u00c2\u00a0 People know the rest is crap.\u00c2\u00a0 They’ve learned this over decades. It will take years to convince them otherwise.\u00c2\u00a0 But you’ve got to start with great music, that’s the only way out of this.\u00c2\u00a0 And there’s just not enough of it.\u00c2\u00a0 Because the industry is leaving the consumer out of the equation.\u00c2\u00a0 Labels sell to radio and indies are so busy trying to look hip, most people don’t pay attention.\u00c2\u00a0 A sorry state of affairs, but not terminal.\u00c2\u00a0 Just like Facebook eclipsed MySpace almost instantly, music could be revived again.\u00c2\u00a0 But not by Rupert Murdoch and those fucks at MySpace, they’re too old wave, but by innovators.\u00c2\u00a0 You might decry Twitter, but there’s more action there than there is on this chart.\u00c2\u00a0 Twitter is everything music used to be…immediate, thrilling, satisfying, educational…and you could be a part of it!\u00c2\u00a0 Interscope doesn’t care about fans, it cares about lifestyle, that of its executives, and the fans know it.\u00c2\u00a0 I don’t see Jimmy inviting Black Eyed Peas fans into the building to romp and participate.\u00c2\u00a0 It’s us versus them in the music business whereas online we’re all in it together, the customer is truly king.<\/p>\n

History has wiped the landscape clean.\u00c2\u00a0 We’re at the dawn of a new age.\u00c2\u00a0 Thank fucking god.<\/p>\n

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1. Pearl Jam "Backspacer" Sales this week: 189,292Debut Ah, the dreaded Guns N’ Roses effect.\u00c2\u00a0 Insiders think public cares and it doesn’t. Pearl Jam had one album, "Ten", with "Jeremy".\u00c2\u00a0 Refusing to play the MTV game, they maintained their longevity, but are not superstars.\u00c2\u00a0 Well, let’s just say that most people don’t care.\u00c2\u00a0 Most people […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[2],"tags":[],"class_list":["post-2289","post","type-post","status-publish","format-standard","hentry","category-music-business"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_shortlink":"https:\/\/wp.me\/p96vPs-AV","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/lefsetz.com\/wordpress\/wp-json\/wp\/v2\/posts\/2289","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lefsetz.com\/wordpress\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/lefsetz.com\/wordpress\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/lefsetz.com\/wordpress\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/lefsetz.com\/wordpress\/wp-json\/wp\/v2\/comments?post=2289"}],"version-history":[{"count":2,"href":"https:\/\/lefsetz.com\/wordpress\/wp-json\/wp\/v2\/posts\/2289\/revisions"}],"predecessor-version":[{"id":2295,"href":"https:\/\/lefsetz.com\/wordpress\/wp-json\/wp\/v2\/posts\/2289\/revisions\/2295"}],"wp:attachment":[{"href":"https:\/\/lefsetz.com\/wordpress\/wp-json\/wp\/v2\/media?parent=2289"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/lefsetz.com\/wordpress\/wp-json\/wp\/v2\/categories?post=2289"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/lefsetz.com\/wordpress\/wp-json\/wp\/v2\/tags?post=2289"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}