{"id":15573,"date":"2019-12-30T21:15:01","date_gmt":"2019-12-31T05:15:01","guid":{"rendered":"https:\/\/lefsetz.com\/wordpress\/?p=15573"},"modified":"2019-12-30T21:15:01","modified_gmt":"2019-12-31T05:15:01","slug":"letter-to-a-manager","status":"publish","type":"post","link":"https:\/\/lefsetz.com\/wordpress\/2019\/12\/30\/letter-to-a-manager\/","title":{"rendered":"Letter To A Manager"},"content":{"rendered":"<blockquote><p>(I sent this e-mail to a manager, I believe it delineates the streaming equation.)<\/p><\/blockquote>\n<p>As for streaming\u00e2\u20ac\u00a6<\/p>\n<p>The companies give 60-70% to the rights holders. Read the Iovine interview in the &#8220;Times&#8221; to see that the problem is not the streaming services, but the rights holders, if you squeeze too much, the streaming services go out of business.<\/p>\n<p>So, if you license direct\u00e2\u20ac\u00a6 You have an incredible deal.<\/p>\n<p>If you have an ancient label deal, not so good.<\/p>\n<p>Many modern deals, not with majors, are 50\/50. As for the majors, depends on your leverage, usually whether you\u00e2\u20ac\u2122ve proven yourself with streams and followers.<\/p>\n<p>As for revenue\u00e2\u20ac\u00a6 Don\u00e2\u20ac\u2122t think of it as a per track rate, that\u00e2\u20ac\u2122s not even how it works. The bottom line is, how much are people listening?<\/p>\n<p>And it turns out, like the rest of society, it\u00e2\u20ac\u2122s mostly winner take all.<\/p>\n<p>As for those who used to make money on CDs\u00e2\u20ac\u00a6 Those days are through, the labels giving big advances and supporting artists that are not superstars. The problem is the labels.<\/p>\n<p>As for recording revenue\u00e2\u20ac\u00a6yes, it\u00e2\u20ac\u2122s down for those who don\u00e2\u20ac\u2122t stream a lot, but ticket prices have FAR exceeded inflation, and there are more ways to monetize in general.<\/p>\n<p>Do not believe the scuttlebutt you read online, it\u00e2\u20ac\u2122s always uninformed, it equates radio with on demand, ignorant people.<\/p>\n<p>Then again, if you\u00e2\u20ac\u2122re _______ ____, she\u00e2\u20ac\u2122s got three tracks in double digit millions on Spotify. But her ancient deal probably doesn\u00e2\u20ac\u2122t pay much. ______ not as good. But the truth is, instead of records going out of print, everything\u00e2\u20ac\u2122s there for everybody to discover, and especially on heritage artists, people do discover!<\/p>\n<p>However, the songwriters did get a bad deal with streaming, they need more points, but the damn labels won\u00e2\u20ac\u2122t give them up!<\/p>\n<blockquote><p>&#8220;<a href=\"http:\/\/nyti.ms\/2Q9Dg1O\" target=\"_blank\" rel=\"noopener noreferrer\">Jimmy Iovine Knows Music and Tech. Here&#8217;s Why He&#8217;s Worried. The record executive who made the leap to Silicon Valley looks back on the decade in the music business, and sees a major problem on the horizon.&#8221;<\/a><\/p><\/blockquote>\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>(I sent this e-mail to a manager, I believe it delineates the streaming equation.) As for streaming\u00e2\u20ac\u00a6 The companies give 60-70% to the rights holders. Read the Iovine interview in the &#8220;Times&#8221; to see that the problem is not the streaming services, but the rights holders, if you squeeze too much, the streaming services go [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[2],"tags":[],"class_list":["post-15573","post","type-post","status-publish","format-standard","hentry","category-music-business"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_shortlink":"https:\/\/wp.me\/p96vPs-43b","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/lefsetz.com\/wordpress\/wp-json\/wp\/v2\/posts\/15573","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lefsetz.com\/wordpress\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/lefsetz.com\/wordpress\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/lefsetz.com\/wordpress\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/lefsetz.com\/wordpress\/wp-json\/wp\/v2\/comments?post=15573"}],"version-history":[{"count":1,"href":"https:\/\/lefsetz.com\/wordpress\/wp-json\/wp\/v2\/posts\/15573\/revisions"}],"predecessor-version":[{"id":15574,"href":"https:\/\/lefsetz.com\/wordpress\/wp-json\/wp\/v2\/posts\/15573\/revisions\/15574"}],"wp:attachment":[{"href":"https:\/\/lefsetz.com\/wordpress\/wp-json\/wp\/v2\/media?parent=15573"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/lefsetz.com\/wordpress\/wp-json\/wp\/v2\/categories?post=15573"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/lefsetz.com\/wordpress\/wp-json\/wp\/v2\/tags?post=15573"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}