{"id":1330,"date":"2008-08-19T13:45:36","date_gmt":"2008-08-19T21:45:36","guid":{"rendered":"http:\/\/lefsetz.com\/wordpress\/index.php\/archives\/2008\/08\/19\/that-byrneeno-album\/"},"modified":"2008-08-22T16:49:50","modified_gmt":"2008-08-23T00:49:50","slug":"that-byrneeno-album","status":"publish","type":"post","link":"https:\/\/lefsetz.com\/wordpress\/2008\/08\/19\/that-byrneeno-album\/","title":{"rendered":"That Byrne\/Eno Album"},"content":{"rendered":"<p>Personally, I&#8217;d rather hear a new Talking Heads album produced by Eno.\u00c2\u00a0 The Heads were a better fit than Coldplay will ever be.\u00c2\u00a0 Because the Heads were more about sound than songs&#8230;well, sound played an integral part.\u00c2\u00a0 Compare &quot;Talking Heads: 77&quot; to &quot;More Songs About Buildings and Food&quot; to get the idea.\u00c2\u00a0 Sure, &quot;77&quot; contained &quot;Psycho Killer&quot;, which spawned the great parody &quot;Psycho Chicken&quot;, but what blew the band up was its cover of Al Green&#8217;s &quot;Take Me To The River&quot; on the Eno-produced &quot;More Songs&quot;.<\/p>\n<p>What is that sound, that resembles a guitar pick sliding slowly, but with force, over a guitar&#8217;s strings?\u00c2\u00a0 You could listen again and again and continue to discover quirks that enraptured you.\u00c2\u00a0 How did the whitest guys on the planet record a rhythm and blues number (thanks Jerry!) that sounded more London than Memphis but still retained so much SOUL!\u00c2\u00a0 Listening turned you into Gumby.\u00c2\u00a0 Bending in places you didn&#8217;t know you had joints.\u00c2\u00a0 But moving so slowly you were on a drug heavier than pot, more akin to an animal tranquilizer.\u00c2\u00a0 It&#8217;s like your feet were stuck to the floor and every step was an effort, which you didn&#8217;t mind taking, which you HAD TO TAKE!<\/p>\n<p>The apotheosis was &quot;Once In A Lifetime&quot;, off &quot;Remain In Light&quot;.\u00c2\u00a0 Which sounded like it was recorded underwater, but in a world more intriguing than what was happening on land.\u00c2\u00a0 If you don&#8217;t constantly ask yourself where is your beautiful wife, where is your large automobile, then you weren&#8217;t alive back in 1980, when this track ruled the airwaves on the hip stations that you pledged fealty to, before the advent of MTV and the resurgence of Top Forty radio.\u00c2\u00a0 This was when there was a clear division between hip and straight, when you were either in on the joke or you weren&#8217;t, before we all became members of the monoculture.<\/p>\n<p>But now the monoculture has been blown to bits.\u00c2\u00a0 Those wearing pegged jeans and horn rims are still ranking out vapid hits not knowing that no one cares anymore and the rest of are licking our wounds, ensconced in front of the big screen, asking ourselves how did we get here?<\/p>\n<p>David Byrne&#8217;s been a has-been for almost two decades.\u00c2\u00a0 He&#8217;s an artist as well as a musician.\u00c2\u00a0 But visual artists don&#8217;t have quite the same impact as musicians in our society.\u00c2\u00a0 But at least he&#8217;s aged.\u00c2\u00a0 In a world where forty sends you to the plastic surgeon, David Byrne looks his almost sexagenarian self.\u00c2\u00a0 Even Eno&#8217;s face has gone oval.\u00c2\u00a0 And they&#8217;ve decided to work together again.<\/p>\n<p>Yes, Eno&#8217;s given up sculpting hits that no longer challenge limits for U2 to do something outside with his old partner, the one who truly built his producer cred.\u00c2\u00a0 I&#8217;ve been reading about it for a month.\u00c2\u00a0 When I saw the story in Sunday&#8217;s &quot;New York Times&quot; <\/p>\n<blockquote dir=\"ltr\" style=\"MARGIN-RIGHT: 0px\">\n<p><a title=\"Together Again in Different Time Zones\" href=\"http:\/\/www.nytimes.com\/2008\/08\/17\/arts\/music\/17pare.html?_r=1&#038;oref=slogin\" target=\"_blank\">Together Again in Different Time Zones<\/a><\/p>\n<\/blockquote>\n<p>I\u00c2\u00a0winced.\u00c2\u00a0 The mainstream loves the has-beens.\u00c2\u00a0 But this is where my demo goes to find out what they should listen to.<\/p>\n<p>But they&#8217;re not being driven to Wal-Mart.\u00c2\u00a0 They&#8217;re being driven to the duo&#8217;s site, <\/p>\n<blockquote dir=\"ltr\" style=\"MARGIN-RIGHT: 0px\">\n<p><a title=\"Everything That Happens Will Happen Today\" href=\"http:\/\/www.everythingthathappens.com\/\" target=\"_blank\">Everything That Happens Will Happen Today<\/a><\/p>\n<\/blockquote>\n<p>That&#8217;s today&#8217;s store, that&#8217;s where the discussion takes place, that&#8217;s where you go, not to a retail establishment where the clerks insult you.\u00c2\u00a0 Online you find a home, ever-changing in the best of circumstances, that you can visit whenever you need a HIT, of fresh air!\u00c2\u00a0 (Thank you Dino Valente!)<\/p>\n<p>And I didn&#8217;t expect this modern collaboration to be as good as their previous one, &quot;My Life In The Bush Of Ghosts&quot;.\u00c2\u00a0 But, I went, because Ian sent me there.\u00c2\u00a0 What I liked best about his e-mail was his link to the Twitter chatter&#8230; <\/p>\n<blockquote dir=\"ltr\" style=\"MARGIN-RIGHT: 0px\">\n<p><a title=\"Realtime results for byrne OR topspin\" href=\"http:\/\/search.twitter.com\/search?q=byrne+OR+topspin\" target=\"_blank\">Realtime results for byrne OR topspin<\/a><\/p>\n<\/blockquote>\n<p>But reading Ian&#8217;s blog about his deal with Byrne and Eno, about how the company he runs powers the project, <\/p>\n<blockquote dir=\"ltr\" style=\"MARGIN-RIGHT: 0px\">\n<p><a title=\"Topspin\" href=\"http:\/\/topspinmedia.com\/2008\/08\/david-byrne-and-brian-eno-release-everything-that-happens-will-happen-today-on-the-topspin-platform\/\" target=\"_blank\">Topspin<\/a><\/p>\n<\/blockquote>\n<p>what struck me was the following:<\/p>\n<blockquote dir=\"ltr\" style=\"MARGIN-RIGHT: 0px\">\n<p>&quot;I&#8217;d run this team against anyone in the business. And we&#8217;re adding four more rock star engineers in the last two weeks of this month? Damn. Look out. Look out.&quot;<\/p>\n<\/blockquote>\n<p>I don&#8217;t know who got the story in the &quot;New York Times&quot;, that person is important.\u00c2\u00a0 But soon, mainstream mention will be almost irrelevant, everything&#8217;s going to the ever-expanding Web, does your PR person know the Web?\u00c2\u00a0 How to really work it?<\/p>\n<p>Probably not.<\/p>\n<p>The geeks have taken over the business.\u00c2\u00a0 Everybody&#8217;s sophisticated.\u00c2\u00a0 Everybody knows the SoundScan numbers, which are published.\u00c2\u00a0 Everybody can run a record company.\u00c2\u00a0 Distribution is a dying gig, you just pick up the phone and make a deal with Wal-Mart or get the tracks up on iTunes.\u00c2\u00a0 Radio promotion only works for those Top Forty numbers that don&#8217;t generate careers, that render instant heat and rain cash only once instead of forever.\u00c2\u00a0 What is everybody doing at the label?\u00c2\u00a0 Is the label even necessary?<\/p>\n<p>The founder of Topspin was responsible for Pro Tools.\u00c2\u00a0 That&#8217;s what truly changed our business, the ability for anybody to make a record.\u00c2\u00a0 And even the big boys use Pro Tools now, it&#8217;s not just for hobbyists.\u00c2\u00a0 And then the Net flattened distribution, and suddenly one has to ask why Doug Morris is making all that money, especially since he missed the Net revolution.<\/p>\n<p>Point is, if they truly wanted to survive, labels would be hiring engineers, not more unskilled labor to fill antique roles.\u00c2\u00a0 Engineers who are smart, who are closer to the audience than Jimmy Iovine can ever hope to be.\u00c2\u00a0 The future is software.\u00c2\u00a0 Written by geeks with a head start on every baby boomer that cannot ever be made up.<\/p>\n<p>The reason Apple rules is software.\u00c2\u00a0 There&#8217;s one visionary, Steve Jobs, and a bunch of coders.<\/p>\n<p>We don&#8217;t have a replication of this system in the major label world.\u00c2\u00a0 Sony&#8217;s got a big kahuna who won&#8217;t even come to the office.\u00c2\u00a0 Warner is run by someone who wins via intimidation.\u00c2\u00a0 EMI is all about A&amp;R, which might be good in theory, but how does that benefit artists who can do it themselves?<\/p>\n<p>You can download one song.\u00c2\u00a0 You can stream the whole album.\u00c2\u00a0 You can buy it in FLAC.\u00c2\u00a0 You can embed it elsewhere online, to help evidence your religion, spreading the word for Byrne and Eno for free.\u00c2\u00a0 This is the future.\u00c2\u00a0 Not endless reorgs, not 360 deals, the labels have no idea what&#8217;s hit them.<\/p>\n<p><\/p>","protected":false},"excerpt":{"rendered":"<p>Personally, I&#8217;d rather hear a new Talking Heads album produced by Eno.\u00c2\u00a0 The Heads were a better fit than Coldplay will ever be.\u00c2\u00a0 Because the Heads were more about sound than songs&#8230;well, sound played an integral part.\u00c2\u00a0 Compare &quot;Talking Heads: 77&quot; to &quot;More Songs About Buildings and Food&quot; to get the idea.\u00c2\u00a0 Sure, &quot;77&quot; contained [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_publicize_message":"","jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":false,"jetpack_social_options":{"image_generator_settings":{"template":"highway","default_image_id":0,"font":"","enabled":false},"version":2}},"categories":[2],"tags":[],"class_list":["post-1330","post","type-post","status-publish","format-standard","hentry","category-music-business"],"jetpack_publicize_connections":[],"jetpack_featured_media_url":"","jetpack_shortlink":"https:\/\/wp.me\/p96vPs-ls","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/lefsetz.com\/wordpress\/wp-json\/wp\/v2\/posts\/1330","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/lefsetz.com\/wordpress\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/lefsetz.com\/wordpress\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/lefsetz.com\/wordpress\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/lefsetz.com\/wordpress\/wp-json\/wp\/v2\/comments?post=1330"}],"version-history":[{"count":0,"href":"https:\/\/lefsetz.com\/wordpress\/wp-json\/wp\/v2\/posts\/1330\/revisions"}],"wp:attachment":[{"href":"https:\/\/lefsetz.com\/wordpress\/wp-json\/wp\/v2\/media?parent=1330"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/lefsetz.com\/wordpress\/wp-json\/wp\/v2\/categories?post=1330"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/lefsetz.com\/wordpress\/wp-json\/wp\/v2\/tags?post=1330"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}