For years we heard that advertising would make your numbers online. That you could get rid of your real world product, put it on the Internet, and with all the eyeballs attracted, you could charge a fortune for ads and end up rich. Only this didn’t turn out to be true. Just ask the “New [...]

Why does everybody think they can write? Ten years ago, a book crept into the public consciousness and has remained there, the author became internationally famous and gives high-priced speeches to corporations in far-flung communities to this day. That book was “The Tipping Point,” that author was Malcolm Gladwell. First and foremost, Gladwell can write. [...]

No one has ever finished this book, not unless they were paid to do so, because the last two thirds is UNREADABLE! Think I’m on a vendetta? Then peruse the review in yesterday’s “New York Times”: Arista Cat How come the message didn’t get out? How come no one has said reading this book is [...]

He takes so much credit! Bruce Springsteen? The way he runs around the stage, uses all the space? That’s CLIVE! I don’t expect you to believe that, and I certainly don’t, but I barely knew Ahmet and he loved to tell stories, but he wasn’t the punch line of each, they all didn’t end with [...]