Pebble: E-Paper Watch for iPhone and Android 1. It’s cool. No amount of marketing genius will blow into the stratosphere something that is not cool, something that is not great. There are millions of marketers out there, few idea people and even fewer who can execute. 2. Updates If you think it’s about releasing an [...]

If you make a great record you don’t have to tweet, you don’t have to be on Facebook, you don’t even need a website. Over the course of the last decade the debate has flipped. From cranky oldsters complaining that they don’t want to do it the new way to wet behind the ears newbies [...]

What do the fans want? By now you’re familiar with the story of the Pebble, the iPhone/Android connected wristwatch. The manufacturers asked for $100,000 on Kickstarter. So far, they’ve raised $7,447,226. Why? BECAUSE PEOPLE WANT THE WATCH! Musicians are using Kickstarter the wrong way. They’re focusing on themselves instead of their fans. Most are asking [...]

"When one understands that consumers now spend more time in mobile apps than they do online (http://bit.ly/zrMv4F) Instagram’s value begins to make sense." Social Networking Ends Games 40 Month Mobile Reign This statistic utterly astounded me. This revolution has been underreported, it seems only techies are in the loop. In other words, we all ready [...]